๐๐๐ท๐ฒ๐ฌ๐ฒ๐ผ๐ถ ๐ช๐ท๐ญ ๐๐ธ๐ผ๐ฝ๐ถ๐ธ๐ญ๐ฎ๐ป๐ท๐ฒ๐ฝ๐
๐ซ๐. ๐ฃ -- ๐๐๐๐พ๐ธ๐ถ๐ ๐ซ๐๐ถ๐๐๐ถ๐๐พ๐๐
Some things are artificial, and some are authentic.ย It easy to tell when something is artificial.ย The other is harder.
Rachel Cusk, The Bradshaw Variations
A garden gnome is no longer a garden gnome.
-Peter Burger, โAporias of Aestheticsโ
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-Sammy โThe Bullโ Gravano, betterhelp.com ad read

๐ฉ๐๐๐: Though I teased this as a quick review of Bewesโ book, to be followed up by character studies, I got a bit carried away with the review itself โ it grew to be a bit unwieldy. In the name of digestibility, Iโll be breaking it up into a multi-part review before moving forward.
Links to subsequent pieces below:
๐๐ฎ๐ต๐ฟ๐ฒ๐ท๐ฒ๐ผ๐ถ ~๐ธ๐ป~ ๐๐ป๐ช๐ฐ๐ถ๐ช๐ฝ๐ฒ๐ฌ ๐๐๐ท๐ฒ๐ฌ๐ฒ๐ผ๐ถ
In response to the 2023 release of former President Donald Trumpโs mugshot, conservative political commentator Dinesh DโSouza tweeted that, โIn the urban community, a mug shot can be an iconic symbol, both of victimization and of greatness.ย Itโs a deviant UP YOURS to โthe man.โย Think Tupac Shakur.ย Trump is now the ultimate gangsta in our culture.โย Setting aside the obvious issues with DโSouzaโs Tweet, it is also worth considering that, throughout 1990โs, DโSouza spent a considerable amount of his career dismissing the needs of the โurban communityโ and writing off complaints about โthe manโ as โblack cultural pathologyโ (DโSouza 24).ย Running directly counter to his praise for Trump as a โdeviantโ anti-hero, one akin to Tupac, in his 1995 The End of Racism, DโSouza bemoans scholarly refusal โto acknowledge the pathology of violence in the black underclassโ and dismisses federal jobsโ outreach to โunderclass blacks with their gold chains, limping walk, obscene language, and arsenal of weaponsโ as โunrealistic, bordering on surrealโ (504).ย Rap itself, according to the DโSouza of โ95, is a low-brow art form; โleading African American figures[โ]โ embrace of rap as โthe embodiment of black authenticityโ risks lending credence to the boogieman of cultural relativism.ย The โurban communityโ fares little better: โhistorically, whites have used racism to serve powerful entrenched interests, but what interests does racism serve now?ย Most whites have no economic stake in the ghettoโ (554).ย The DโSouza of today, both in his policy positions and in his stance as a right-wing culture warrior, remains consistent with the DโSouza of yore.ย Politically, his views on structural racism and cultural relativism have not changed, despite his willingness to don the cultural aesthetics of the underclass โgangsta.โย The irresolvable tension between DโSouzaโs policy positions and his cultural expression is a both product of postmodernity and an act of cynicism.ย ย
Timothy Bewesโ 1997 Cynicism and Postmodernism navigates the shaky discursive terrain that makes room for figures like DโSouza to be, as Michael Berubรฉ laments, โtaken seriouslyโ (Berubรฉ 212).ย ย Contemporary cynicism, as distinct from the classical cynicism of Diogenes of Sinope, is marked less โby a refusal to engage with the worldโ than by a โdisposition of antagonism towards itโ (Bewes 1, emphasis mine).ย His genealogy of the term digs deeper than the conventional, commonsense understanding of cynicism as pessimistic inclintion.ย Rather, it is a cultural acedia akin to the fatalistic โblackpilledโ withdrawal from society common to online incel discourse.ย Bewes ties it to a โtendency to capitulate to reality, rather than hazard oneself in the political project of defining and reconstituting reality;โ it โappears in the space left empty by the mass cultural retreat from politics itselfโ (3).ย Faced with a postmodern condition that flattens aesthetic, cultural, and political distinctions into relativistic fungibility, the postmodern cynic throws up his hands: cynicism is a โmelancholic, self-pitying reaction to the apparent disintegration of political realityโ that results from the endless process of reification โwhere a series of essentially metaphysical insights is taken to be a declaration of truthy about the nature of political realityโ (7).ย Reified consciousness, pushed to such a heightened degree, leads to a frantic search for a lost sense of wholeness.ย Cynics who do not throw in the towel altogether fetishize authenticity, courting โmetaphysical harmony and personal integrity,โ while also raising the bar for such harmony and integrity to such a degree that it remains forever out of reach.ย The climate of postmodern cynicism is one that fosters indecision and inaction.ย To retreat into quietude in the face of โimpossibility,โ to substitute the cultural for the political, to endlessly seek compromise in incommensurable positions, or to narcissistically turn oneโs energy toward the contemplative search for inner integrity, for Bewes, are all manifestations of postmodern cynicism.
However, depending on oneโs personal disposition, the evacuation of authenticity may also prove liberating.ย Shaking off the yoke of integrity makes room for a crude pragmatism that โsimply refuses to confront the logical or moral niceties of specific situations in order to safeguard the possibility of subjective agencyโ (44).ย So released from nagging ethical concerns, figures like former editor of the Sun newspaper, Kelvin MacKenzie, embrace โtemperamental amnesiaโ as a strategy for action (44).ย Peter Chippendale and Chris Horrie describe MacKenzieโs editorial approach: โOn the Sun โ and in tabloids in general โ it was as if you had caught someone messing around with your wife.ย You shouldnโt stop to think about it.ย You just did what you thought was right and went round and punched them in the faceโ (quoted in Bewes 44).ย Bewes calls such an aversion of the melancholy cynic Kelvinism (after Kelvin MacKenzie). The Kelvinist acts, and he does so with โverve and panacheโ โ with a complete disregard for โsensitivity to the delicate constitutions of othersโ (45).ย Seen from this perspective, however incoherent, DโSouzaโs Tweet about President Trumpโs mugshot, an Kelvinistic willful ignorance tout court, is not aberrant, but entirely consistent with the greater postmodern discursive ecology.
Michael Berubรฉ, who, dedicates a chapter of his 1997 The Employment of English to a review of The End of Racism, spends pages dispatching factual inaccuracies, pulling his hair out over favorable reviews in mainstream outlets, before concluding that โthere are no rightward boundaries for what conservatives will consider acceptable public discourse [โฆ] so long as it promises to underwrite federal commitments to justiceโ (Berubรฉ 215).ย He is entirely correct โ if only in descriptive terms.ย Set against the backdrop of postmodernity, Berubeโs critique loses its force as critique.ย In limiting the scope of his critique to the cynical pragmatism of figures like D'Souza fails to address cynical pragmatism as such.ย It is for a similar reason that critiques that underline the incongruence between President Trumpโs personal religious conviction (or even his personal conduct) and his appeal to the religious right fall flat.ย From a Kelvinist perspective, Trumpโs integrity does not matter if he can consistently deliver favorable legislation.ย Likewise, DโSouzaโs committed positions on crime, gangs or race are irrelevant โ he cashes in by appropriating semiotic shorthand for rebellion when it is convenient.ย Medium blogger Dwayne Wong points out that Tupacโs โmusic and message have nothing to do with Trump, who is a wealthy white man who has only ever known a sheltered life of privilege and luxuryโ (Wong).ย This does not matter.ย Handwringing over the congruence of his private affairs and public policy, to the cynical pragmatist, is naรฏve.ย Berubรฉ ends his review of The End of Racism with a plea for โthe requisite soul-searching on the rightโ (Berubรฉ 215).ย Though he also announces that he is โnot holding [his] breathโ (he was right not to do so), Berubรฉโs indictment of conservativesโ integrity misses the forest for the trees. DโSouzaโs Kelvinism, as much now as in 1997, opportunistically capitalizes on the contemplative passivity of a critics such as Berubรฉ, naively mired in โthe ethical and epistemological tangles of rationalistic debateโ (44).